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Internet Marketing Success: What Is Required?

Since you are reading this, chances are you have the dream of building a profitable Internet business. Perhaps your dream is only for a second income to supplement your current paycheck. Or maybe you dream of building an Internet business which will replace your current job and enable you to leave the "rat race" forever! No matter which level of success you dream, the basic characteristics of all successful Internet marketers are the same.

First of all, the size of your dream matters. By size, I do not mean how much money you dream of making. Instead, what I mean is how deep your dream runs. Is its foundation strong enough to weather all the negatives which you will encounter early on? Sometimes friends, family members, and even spouses can be skeptical of your dream. Since your dream will not produce tangible results in the beginning, the dream must be strong enough to withstand all the negativity and setbacks encountered early on. Dream Big - Dream Strong!

Next on the list is an Internet marketer's ability to look at failure in a positive way. Every single successful Internet marketer experienced many failures before earning their first $100 of online income. Since there are no exact scripts to follow, every marketer has to discover their own unique path to success. This takes time and does not happen on the first or second attempt. In fact, a beginning marketer may try and "fail" 5 or 10 times with various ideas before gaining traction and profiting with just one. The trials and errors experienced should be looked at as "the learning experience" required for success. Beginners must learn the fine art of Failing Fast!

Successful Internet marketers must have an outstanding work ethic. There is no room for laziness in this business. Only self-starters and highly motivated people need apply! Nothing is easy with respect to building an Internet business. Contrary to many misconceptions by beginners, there are no secrets to easy money online. Instead, countless hours are required, alone with just a computer, to produce anything at all which might resemble success. Beginners severely underestimate the amount of time required to succeed online. Too often they see the high-flying guru's enjoying the good life with 7 figure incomes and nearly non-stop vacations. Not so obvious are the years of hard work it took to enjoy that level of life style. Dig in, work hard, and success will show itself. Remember, always practice Relentless Focused Action!

Lastly, successful online marketers must step away from "Dilbert Cube" mentality and think out of the box. I know it may sound cliché, but beginners who try to find a "paint by numbers" system for success are always greatly disappointed! Online success requires tapping into rivers of creative juices. An Internet marketer's success is always based on how well he or she can weave together massive amounts of creative thinking, tried and proven Internet marketing principles, and a huge doses of "get it done" mentality.

Just as with conventional businesses, the success rate for those who attempt building online businesses is quite low. Although there are no guarantees in this business, the four characteristics outlined above are, for all practical purposes, required for success. It is difficult to imagine, without lottery-winning-luck, that anyone could pass go and achieve Internet success without these traits firmly rooted in place. Dream big, work hard, stay positive and seek out your own path; that is the road leading to your dream!
Source: Steve Weber
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